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LATINAS IN PUBLIC RELATIONS

Shaping Communications, Communities and Culture

ABOUT THE BOOK

Discover the journeys of 15 Latina professionals who have influenced public relations in this powerful anthology. Curated by Melissa Vela-Williamson, Latinas in Public Relations features communicators from coast to coast who share relatable challenges, courageous moments, and actionable advice on how to beat the odds in this competitive industry.

From overcoming self-doubt to moving past external obstacles, each narrative illustrates the strength, resilience, and ingenuity that unite these leaders. This inaugural collection is a call to action for future generations to consider public relations, and for Latina practitioners to rise to the next level of their careers. Learn from these trailblazers who told their stories to help invite and encourage Latinas to persist and advance toward their vision of success.

AUTHOR & FOUNDER:

Melissa Vela-Williamson

M.A., APR, Fellow PRSA, CDP

Melissa Vela-Williamson is an accredited, internationally recognized public relations strategist, national industry columnist, podcast host, and author. For over two decades, she has provided strategic public relations counsel, professional communication services, and shared leadership guidance with over one hundred brands — educating, equipping, and empowering diverse audiences ranging from children to CEOs.

Melissa is a consultant, trainer, and account director at her boutique PR firm, MVW Communications. With unique experience in employee communications and DEI, Melissa leverages her PR expertise and acumen as a certified diversity professional to create social good. She is also certified by CompassionateUSA. Her first book, Smart Talk: Public Relations Essentials All Pros Should Know, was published in October 2022 and quickly became an Amazon Bestseller.

Melissa’s professional and lived experience influenced her leadership perspective. Her self-driven nature, growth mindset, and tenacity have helped her develop a thriving personal and professional life. She’s known for tackling tough topics, accomplishing hard things, and being a trustworthy, real-talk advisor for all types of people.

As a first-generation university graduate, first-generation PR practitioner, and first-generation business owner, she knows the nonlinear path to success many people pursue.

For more information on her or her firm’s services, visit mvw360.com.

CONTRIBUTING AUTHORS

Rachel Benavidez

Anais Biera Miracle

Carmen Boon, M.A.

Jill Casey Pintor

Lilly Cortés Wyatt

Brenda Duran

Amelia Folkes

Jeannette Garcia

Olga Mayoral Wilson

Melissa Monroe-Young

Lorraine Pulido

Irasema Romero

Paola Andrea Vargas-Strassner

Marisol Vindiola

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